So, what are we up to this month? We have moved from the highly technical area of thermal imagers to the fairly low tech field of fishing. But we haven't gone completely away from technology. In fact, we're bringing as much technology to fishing as possible by creating a site to sell fish finders.
I was pretty surprised to discover the size of the market for fish finders. It was really just a random thing where we were going through products that we were considering selling and we ran across them. A little bit of research showed tens of thousands of searched for fish finders each month. Now I have no clue how many actual sales there are for fish finders but it seems like the market is a lot larger than I would have ever imagined.
The other pleasant surprise with our fish finder research deals with specific models. Many of the individual models have relatively low competition. What I mean is this: we know that there are a lot of searches for a product like cars on the internet. But there are also searches for specific models like say Ford Explorer. While there may be only 500 searches a month for a specific model of fish finder, most should be relatively easy to land on the first page of search results. This isn't a big deal for one product but if you can do it with 20 products, then you're getting somewhere.
It's looking like we may spend the month of June promoting our existing sites. It's not a very exciting thing to do but it's important. It doesn't matter how many sites you have if you don't get traffic on any of them. I'll be sure to update everyone on how to promotion goes and if it goes to plan.
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